Casual Coastal Wear for the Carefree Beach Lifestyle, that has a purpose.

PROTECT WHAT YOU LOVE

WE DONATE TO: OCEAN CONSERVANCY, CONSERVE TURTLES & DIG DEEP

Our Brand is about...

Casual Coastal wear for the carefree beach lifestyle, that has a purpose.

We want to spread Positive Waves of Change and what better way than through what we wear. Bringing awareness of what we love and want to protect and YES, we can have fun doing it! 

We want you to feel good about what you are wearing & what our brand stands for.

OUR STORY

Skip a Straw, Save the Ocean

WANT ONE

Resources, Info & Cool Stuff

NEW - in this section you will find links to info on our environment, oceans, waterways and the creatures that inhabit them.

RESOURCES

We value Livin' Life, Good Times, Family & Friends, Inspiring Change and MAKING WAVES!

Dream Wild, Moon Child

check it out

OUR LOGO

While sketching to find just the right logo design. Figures making waves started to emerge within the wave design. It represented exactly what we wanted it to: Livin' Life, Inspiring Change, Creating Awareness - Protecting what we Love!

TAKE A CLOSER LOOK - PEOPLE MAKING WAVES

Within the waves are the figures of people making waves. This represents our Connection with Water and our brands focus on Creating Awareness, Inspiring Change & Making Waves!

OUR BRAND

When you purchase and wear our brand you are helping us to create awareness and to contribute to water focused non-profits that benefit people. bodies of water and the creatures that inhabit them.

NEW for spring/summer

NEW MUSCLE TANK

Our Live by Water Make Waves Logo on our new style muscle tank, perfect for a day by the water. Click to see other colors.

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JUST BE THE SUNSHINE

You can't help smiling when you see this retro feel tank.Spread the sunshine wherever you go, beach, boat, taking a walk.

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SAVE THE TURTLES

Part of our Kelsey Collection this hoodie NOW comes in Light Blue, along with other great colors. Take along for those cool summer nights.

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VINTAGE PURPLE-NEW COLOR

We love this new color that our Protect What you Love tank comes in. Click below to see all the other beautiful colors this tank comes in.

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Protecting What We Love..

We are making a postive difference by supporting

our 3 favorite non-profits:

OCEAN CONSERVANCY, SEA TURTLE CONSERVANCY &

DIGDEEP by DONATING MONTHLY & CREATING AWARENESS

Learn About our Fav Non-Profits

It's a Feeling, a Connection, a State of Mind..

Skip a Straw, Save a Turtle

get one

TESTIMONIALS

LOVE it! Fits great – super comfy. I’m sure the listing mentioned it – but the double hoodie strings are a nice touch.

Flannel LBW Logo-Women's Hoodie Dress

RENEE D

I'm so excited to get this sweatshirt. I LOVE IT!!!!! It’s so soft. 

Beach Life Hoodie

GRACE M.

Love love love them both! I’ve already worn them this past week. Even the sweatshirt as I’m someone who’s perpetually cold the second it dips below 80.

Classic Logo Wideneck Sweatshirt & Tank

TRACY M

We love the colors of the shirts & the printing came out great!

Save the Turtles Tees

KELSEY M

We all love our bracelets!!!! Thank you ❤️

Buddha Tranquility, Shades of Water & Mermaid Love Bracelets

KATHY W